Buy it now; watch it later whenever you want...
This is an “On-demand” training that you can access at any time.
Once your payment is submitted, you will receive an email with your login details on where you’ll be able to access the training once it's finished.
It is a go at your own pace training so you don’t have to worry about missing anything.
- 10+ hours of streaming video
- Downloadable audio of everything
- Downloadable transcriptions
- 100% Risk-Free Guarantee
- Access to Grazier's Community
In the two day school, we cover:
Day 1
- Why Farmers Should Direct Market
- The Big Picture
- Marketing Matters
- Metropolitan Buying Clubs
Day 2
- Pricing and Bundling
- Scaling up, Collaborations, Commissions, Partnerships
- Marketing to Restaurants
- Assets and Liabilities
- Social Media
- How to Start
Advanced Tips
Bonus #1: Grazier's Marketing Bundle (6+ hours of audio)
Scaling Up Sales by Joel Salatin
Joel Salatin encourages graziers to leverage everything, utilize the "nooks and crannies" and hang additional enterprises around the centerpiece business.
Marketing & Business by Joel Salatin
Multiple venues that worked and did not work for Joel Salatin's Polyface farm. Joel shares his knowledge based on first hand experience with interns, apprentices, subcontractors, farmers' markets and more.
Bigger Profits with Bundling by Joel Salatin
Joel Salatin encourages direct marketers to develop a one stop shop with a diversity of "aha" products handled by a team of customer friendly complementary people. It's all about making it easy for the customer to buy more.
Keep the Ranch, Fund Your Retirement by Richard Parry
Richard Parry describes how he monitors the interest rate and business cycle to decide what and when to buy and sell in his off-ranch investments.
Subscription Meat Marketing by David Evans
David Evans tells how he sells the whole grassfed carcass with the West Coast version of Salatin's Metro Buying Club.
Marketing Livestock by Bud Williams
Bud Williams will expand your mind about the many ways you can market livestock today: commodity cash, futures and direct markets.
Bonus #2 Metro Buying Club Bundle (1 1/2+ hours of audio)
Metro Buying Club by Joel Salatin
The highly successful Metro Buying Club developed by Joel Salatin offers a model to follow. This really works and Joel tells you how to do it right!
Growing Metro Buying Clubs by Sheri Salatin
Sheri Salatin picks up what Joel started and continues to grow Polyface's Metro Buying Clubs. She shares the nitty-gritty successful social media details that will save you research time and money. Joel gives a brief introduction on how the clubs got started.