from the America's most famous farmer and your trusted source of grassfarming news
Covers a variety of marketing topics useful for the grazier of many species.
Teaches timeless information from "America's Most Famous Farmer".
Is online with crystal clear video and graphics whenever and wherever you want to watch (or rewatch).
Learn how direct marketing can easily increase your profit so that you know you can control the fate of your business using marketing as a tool.
Learn about the notion of the entitled consumer and how marketing is foundationally all about people and using your customer base to expand your profits.
Get tried and true tips for business success so you don't have to reinvent the wheel
Learn a first-hand account of a strategy to add more income than you've already got.
Joel continues where he left off with personal examples to explain how there's so, many opportunities out there, and your business needs to be branded and direct marketed in order to capture all of that.
Learn how to price and bundle your goods to maximize your sells and profit
Learn how to scale so you can take your business and profits to the next level.
Learn how to use already existing audiences to grow the size of your business with these day-to-day tips and strategies used by Polyface Farm.
Learn how to stop, collaborate, and listen. And the importance of picking your conversations.
Learn how to extend your reach without having to leaving your farm and to take advantage of free marketing opportunities.
At the end of the two days, what now? Joel concludes with the idea, encouragement, and inspiration that "It's not about speed, it's about movement." Also, he explains the T-shirt sold in Polyface's gift shop: "if it's worth doing, it's worth doing poorly first."
Learn Joel's tips to grab your audience's attention and create bigger profits as he applies tips to live examples.
"Joel kept us laughing and he just seems like a book of knowledge...The things I take back from this I can easily incorporate...I highly recommend this program because it's extremely beneficial and not just to agricultural producers"
"The school was excellent. Joel's a phenomenal teacher that is funny, informative, and concisely to the point."
"Learning from Joel is like drinking from a water hose. He’s got so many ideas, and it's fantastic. This has been worth far more than the investment. "
-Suzie Webb Stockman Grassfarmer Business Manager
... And this is exactly what this school will allow you to do: work smarter and make a profit.